Strategic Debt with Dan Vega

In this episode Cosmos Dar interviews Dan Vega who rose from poverty to become an Extremely successful Entrepreneur, Investor, Speaker, Talk show host, Strategic Advisor and Philanthropist. Cosmos questions Dan about how he became successful over the years. He also asks him about the thoughts and actions that helped him get from rags to riches. Dan Vega also provides insights into what it takes to succeed, his view on strategic debt and his understanding of the American Dream.

NOTES:

  • He started his first business at 19.
  • He has written and spoken in the field of business for over 20 years and has been hailed as America’s #1 Results Guy.
  • He has achieved extreme success in several careers including sales, marketing, management, corporate restructuring and consulting.
  • He understands the business world from top to bottom and specializes in helping companies to become profitable multi-million dollar enterprises.
  • Dan was also considered one of the top experts in the country assisting companies to secure funding. He has been connected with as many as 400 Private Equity Investors, Institutional Investors, Venture Capital Groups, and Angel Investors.
  • Dan started his television journey a few years ago as the producer and host of Tuesdays With Dan, a late night business talk show that reached just over 1 million homes per week on ABC. The shows popularity quickly made it one of America’s fastest growing talk shows.
  • Dan has been featured on NBC NEWS, GOOD MORNING AMERICA, Ellen, YAHOO! ABC, FOX NEWS Channel, THE BOSTON GLOBE

 

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Welcome Extraordinary America. Hello, my fellow Extraordinary Americans. 

I’ve Cosmos Samaddar and it’s Extraordinary America today for our show, we have our guest, Mr. Dan Vega. Dan is a very successful entrepreneur, investor, business Coach, talk show host, and speaker. He has coached everyone from celebrities to some of the topmost Companies found in Forbes magazine and also specializes in helping companies maximize profits while also reducing their costs and their overhead. He is recognized today in the nation as one of the top speakers out there. Dan and his clients have been featured in TV appearances such as Ellen, AC 360, Fox News, ABC, The Boston Globe, Yahoo, NBC, and Good Morning America. Hey, Dan, how’s it going?

I’m doing well, my friend. How about you?

Doing good, thank You for coming and attending this show. So, Dan, I know that you are an entrepreneur, investor, business coach, and speaker, right? So can you tell me a little bit more about yourself, your background, and how you got started?

Yeah, sure. So, I grew up in the Los Angeles area. My parents were amazing people but never really had a lot of financial success. My mother was a school teacher’s aide. My father was a salesman for many different things. And you know, we made ends meet, but it was certainly that environment of scarcity and survival, not thrive, right? So which bills are we going to pay? Which are we going to push? Of course, like any young person, I tried the Early entrepreneur stuff, mowing yards and doing this, doing that but. But after I was a terrible student in school. I didn’t really apply myself. 

And after high school, I went to visit a family friend and he was a very successful guy. He was 6th grade educated and grew up in the bayous of Louisiana. But he was a self-made millionaire and a very savvy business guy, and I asked him for a little bit of advice. And so, I wound up starting my first legal entity. When I was 18 1/2 You know from there I never looked back. So that was kind of the beginning of things.

Well, that’s pretty cool. So how long have you been doing this?

Well, I’m turning 52 and so I started at 18 1/2, so I don’t know what that is 30 years.

33/34 yeah. That’s a pretty long time, yeah. 

Feels like 50. I think it’s around 30 years.

I see. So, when it comes to your career, what is your overall goal? Goal and this you when it comes to Like what are you … What are you doing?

You know, I can tell you what it is now, but it’s really changed over the years, right? So, when you’re young, and you’re in a bad situation. It’s about making money. I mean, not. I’m not saying that. That’s the only focus we want to make money ethically and responsibly without, you know, hurting others. But certainly, it’s a big drive when you’re young, you don’t have enough food, and you’re in a bad situation. The whole it’s an emergency, right? It’s like I gotta get out of the situation. And becomes somewhat about money. 

After you kind of have a little bit of success. What fueled me every day? And got me out of bed. You know the motivation, right? And so sometimes you have a positive motivating factor. Sometimes you have a negative mudding rating factor. 

Me, I had a lot of naysayers in my old neighborhood saying. Come on, man. Who are you trying to be? You’re not this guy. And OK, Mr. Tony Robbins, whom you are trying to, and I had a lot of people. I say I would never amount to anything. So that’s kind of the fuel that got me out of bed every morning was to prove the naysayers. And man, I’m going to show you I want to pull up in your driveway and lie about it like it was all about proving them wrong. 

And I did go through a weird phase when I was in my late 20s or early 30s where I bought all the stuff in the houses and the. Because I guess I was insecure, and I still needed that validation. But after you have more success as that time goes on, you realize that none of that stuff really makes you feel like you thought it was going to, though you’re not fulfilled.

So, then it becomes more about the impact and that’s why I work now you know, to be honest with you. Cosmos, I’ve been really fortunate over it. My life, so I don’t really have an objective to try to make any more money. I’m not trying to gain more personal influence at this point, but the reason I still get up and go to work every day is, I want to make an impact and help affect as many people as possible. With the positive change, you know, so as grandiose as that may seem, that’s what I really dig is, you know, I don’t want to necessarily give a handout, but a hand up. I think everybody deserves a shot and there were some really, really great people that took an interest in me when I was young and gave me a shot and mentored me and so I always remember that I tried to reciprocate. And also keep that in mind.

Well, though I believe in that. This is what the show is about, you know, So, Dan, what is the biggest lesson you learn from your work over the years?

Man’s biggest lesson. So, there’s been a lot of lessons. I’ve had a lot of knockdown drag-outs and failures like any entrepreneur. I guess the biggest lesson that I’ve walked away with is that you have to keep your vision and your strategy set. 

So, what I mean by that is most people at one time or another have a great vision, right? They see this big thing of what they can do to impact people, whether it be nationwide or globally. They have this, they see what color it is, how big it is, and they have the state vision. And then they’ll create a strategy to accomplish their vision, and they’ll set out to accomplish the vision with strategy. And it’s naive to think that the original strategy that you launch is going to facilitate the business. You have to know going in, you’re not going to do it. It’s not going to work because you’re in a classroom, so to speak, figuring out a formula of how to accomplish this thing that You kind of dreamed up, right? 

So, you do the best you can. You put together something that makes common sense. You roll it out and it’s going to go about four feet and to the right, fall over, and the wheels come off right? And so you have to put Carson back And speak, fix it. Study the data of what worked, and what didn’t. We are going to go another six feet now over to the left, we’ll swallow. 

And so, after doing that launch of the strategy and having. Those are elements of failure. A really interesting thing happens when we start Second guessing the vision. Instead of saying man, my strategy needs work, and it sucks, and I have got to refine my strategy. We don’t do that. We actually are like, oh man, I thought I had a home run with this vision. I thought I was on to something. They might watch it. One more time. Oh. Man, they start losing belief in the vision. Or they’d start scaling back the vision. OH man, even if we. Hit 50% of what I said. OK. Right. 

And that’s something that you can’t do? You have to complete it. Separate your vision from your strategy. So when you have a great vision that should be fixed. Those are fixed metrics that you lock down and never move. Then you come up with the best strategy that you can and you launch your strategy and you have to know going in that generally the strategy is not really going to hit the big painter in the topless division until about the 6th or 7th we fight. That’s generally average, so I don’t discourage it because I know I’m going to push this car 4 feet and it’s going to fall over on the right. Wheels are going to fall. And I’m excited about it because I want data like this as fast as I can. So I can push in another 6 feet past that and we’ll go over here. I’m collecting that data and that’s actually telling me how to accomplish the visa. 

So, knowing that going in, helps us fight and encourage all. You never mess with the vision. Once it’s locked, it’s fixed, but you have to keep refining. We can move refined. We can move constantly. Adjust the strategy. Until it facilitates the vision that’s usually on the 6th or 7th refinement. That you have that success. 

So, I started a lot Of companies early on. But frankly, I had a, you know, one or two go at that and I just got discouraged. And gave them up and you know who’s to say those weren’t the right companies that could have been big home runs, I never found out because they didn’t stick with it because I didn’t understand the Importance of separating my vision and strategy. That’s something that I always keep in mind now. So in my office, I might be rolling out a program on Monday. They have a certain element of vision we want to accomplish and my guys will say, you know, Dan, that’s not going. I go. I know, right? I’m so excited to Push it up because. I don’t know what this is. My best guess right now, but I need data. So when I throw that out there, I want to see where it falls apart, where it’s so I can put it back together with the new data. I was fed and pushed it back out there, right? But I understand just the process of being successful is on the 6th or 7th try. So that’s something that I wish for. I would. 

Years ago, that’s really insightful. Like, yeah, so. What was the biggest challenge that you had to face during your work over the years and how? Did you actually overcome it? 

Well, I’ve had a lot of, like any entrepreneur, you have a lot of challenges. You know, people are being honest. Probably most entrepreneurs fail as much as they succeed or potentially even fail more than they succeed. So, we take a lot more shots, I guess than most.

Because it only takes a couple of home runs to get you where you are. Are right, yeah. I think one of the hardest things, as you know, I did some work in the media. At one time I had a talk show on ABC after Jimmy Kim. And I had never been exposed like that. When you’re exposed to the public eye. You’re under a lot of scrutinizing and I was also in the seminar business at the same time. They’re doing a lot of seminars. There was a guy on my team. I was out of the country on A tour in Africa for several weeks and one guy on my team did a spin-off and took half my crew and they went and started their own company. I was gone. And of course, I felt the trade. Especially when it’s somebody that you’ve given so much. I mean, this is out of anybody I’ve given them so much value, you know, and. 

They’re total, yeah. 

And you feel betrayed. And the first time it happens to you, it really cuts to the bone, right, and then they eventually fall apart. And the guy came back to the well and tried to extort me. And literally, it was like. Sliding a piece of paper over puts this much money into the account within this much time we’re going to. 

That is crazy. 

And the slide didn’t simply. I called my attorneys and it turned into this big mess and this guy said a bunch of really unkind things on the Internet about it. We weren’t true at all. But people don’t know that, right? 

So I’ve never endured a storm like that and I remember talking to Tony Robbins about It at one point. And I was just so distracted. This is the first time I’m dealing with this. And he’s like, dude, how many how many haters do you have and I like them? And just you so bad he just laughs. He’s like I have millions of people, millions of haters. And frankly, it doesn’t bother me. I don’t lose. Any sleepovers at all? And I remember when he told me that I thought he was lying. 

But over the years, what I learned is. One thing that all entrepreneurs have in common when they start is that they’re in obscurity. Nobody knows who the heck you are, right? We all start off in obscurity. The next phase after obscurity is resistance. And then the very next phase, right, most people give up in resistance, right? Most people quit 5 minutes before the miracle happens. But right after resistance is acceptance and then admiration, and maybe some don’t make it to admiration, but I got to tell you, you can make 9 figures a year in acceptance. Acceptance is pretty nice. 

And so, it’s just part of the process. I don’t know any people that are wildly successful if they don’t have some people that don’t like what they do. And you can say, haters. If you have none. Then you’re probably not big enough. You’re not affecting enough people and probably not making as large of an impact.

So, the first time that happened to me, I was really taken aback and it definitely was. But now I don’t get a lot of them. If you’re in the public, how? You get a few. And I actually don’t think about it at all. It doesn’t affect me at all. So now Tony and he’s probably telling the truth. I thought it was lying, but just thought, how could this not bother somebody? It’s just part of the dog and pony show. 

There. Yeah, totally. So, Dan, they say that success is a state of mind. And it’s also a process and not an event. However, a lot of successful people can pinpoint a certain day or time when a certain mental shift happened, and from that point where we’re all they started to succeed. What was that moment for you?

That’s a really good question. I think to be successful it takes a lot of determination and a lot of hard work. You have to become somewhat comfortable with discomfort. There are a lot of attributes to be successful, however, it ultimately is a state of mind we all deal with challenges, even people that don’t have a lot of financial success. Still, deal with challenges. Still have a great work ethic. Have a good day. Right. 

So, it is a switch that flips. And I remember Tony actually saying one time that he was doing these seminars and he was kind of having a little bit of success with the seminars and people were just losing their minds. Tony Robbins. He was living in a one-bedroom apartment, washing dishes in his bathtub, and he had impostor syndrome. He felt like he was living alive because he dabbled in this world and what he wanted, but then he went back home to reality, and it messes with your head a little bit.

And then he had this moment. He started running down the pieces, crying. And at the moment, it does happen, I think in one day. Me, I actually remember it was a Tuesday. I was running an office. About 20 people and I generated money, but I wasn’t really. I didn’t have the right training at the time I was, I was in my late 20s. I could generate, let’s say, a million a year. But I didn’t have my something structured properly where it was really profitable, and I had to actually take an off-the-books job down the road with Chevrolet to teach sales and whatever. And basically, I had a kind of pose like I was on vacation, but the people following me thought I was so successful. Meanwhile, I’m down the street taking off the bookshop right. And I remember I got hired and I’m in this room and they gave me all their training materials of what they’re doing. 

So, I could figure out how to approach and I’m reading this book and it has a quote by a guy named Charles B Rock. It wasn’t that the quote was so profound. But it just got me thinking along the certain line where I just sat there for probably an hour just pondering and just kind of mulling over things. I started getting really angry. I started getting mad. I was so angry. And I wasn’t mad at Chevrolet or my office. I was mad at myself because I knew I had to do this because I wasn’t… I didn’t have the right education. I didn’t do the work I did. You know, I wasn’t living up to my full potential. This man eventually, as they kept sitting there, was just kind of brewing. That anger kind of changed some enthusiasm. I started thinking of all the things I needed to change and all the things I was going to do as soon as I got back.

And I actually wind up leaving that little temporary gig going back to my office and taking the ranking thing. But starting today, this guy, Danny Vega, he’s dead to me. He’s just, like, starting tomorrow, I’m going to be. Dan’s going to be Dan, the man you’re going to see. And I showed up differently and I showed up, really invested and I showed up very pretty. And I had a different level of authority. And I even, even after a few weeks of my physical metamorphosis, I actually looked different. 

I was trying to become the guy that I always thought I could be, and I started living the best version of myself. That’s all. But it certainly does happen in an instant. I guess that’s it. That was in, uh, I don’t remember the month, but it was in the summer. 1997 or 98/97 maybe. 

That’s awesome. Yeah, it’s pretty inspirational, actually. So, Dan, what is the one thing you wish you would know when you began your career and what advice would you give somebody that wants to pursue your field and is just starting off? 

Yeah, you know, you know. There are a lot of different things. I guess I’ll if I have to pick one. You know most of the middle-class people in the middle class. Small business owners, let’s say, or yours. Their whole mindset is consumed with increasing revenue. We need more leads, more sales, more money, and more revenue. We need more capital. More right, that’s what we’re consumed with. And I got to tell you to create a generational will. If that’s the goal. 

Generational wealth has very little to do. Becoming wealthy has very little to do with increasing your revenue. I mean, not even 10%. I mean you have to have a good work ethic. My work ethic is not better than I thought it would be. It’s average, as most people, I don’t know. 

I think you’ll be. Think you’re being humble over there, but. 

Well, I mean, I don’t tell myself I don’t believe in the ten-hour, 12-hour days. I’m not the grinder that you know there’s a lot of guys out there that believe you have to embrace the grind and go 60 hours a week at your worst. I’ve just never had to do it. I don’t think you have the right to know how you have to do that. Creating well has very little to do with increasing revenue. It’s all about taking on strategic debt. And the accumulation of assets. And that’s a disciplined thing. It’s not a money thing. 

So, there are a lot of people that have never made more than a minimum wage, right? And they’re very, very wealthy. It’s because. That has to do with being less strategic. If you think about the way our government is struck. We don’t pay tax, we pay tax on revenue, we don’t pay tax on debt? So, they’re telling you like a debt, right?

So, I have a friend of mine that was homeless and actually got a 485 Go score bankruptcy. And he made this decision. He had that moment that we talked about. And in 5 1/2 years he was number 25 on the Forbes list of richest persons. Right. And it was worth several billion dollars. And the way he did it was by taking less strategic debt because people are having a version that they hate. They want to push it away; they’ll legally assign it to you if you’re willing to take it. 

And if you really understand how debt works, you can use debt to get out of debt and create wealth. I’m not. I’m not talking metaphorically. I’m talking literally. Do you understand how that works? You can use that to get out of debt and create well. So, let’s say somebody I’m doing a seminar, let’s say, and somebody says, man, I got, like, 50 grand worth of debt. I’m so stressed out. I want to get Out there and the guy next to him says, man, I got more than that. I got 100,000. The next guy says I got 200,000.

What I’m saying is, the first person could go say. Would you legally? Give me your debts and I’d like to pay for you. And would you give me your debts and your debts? And go. And believe me all. Guilty because I hate that, right? And that strategy would make that person. Very, very wealthy. 

See, that’s really interesting because most people like to have an aversion to debt. But this is a very interesting perspective for me. 

Well, I mean most 6 figure People, what do they do? They pay off all their debts, their negative debts. And then their income drops like a stone because the number one factor that controls your income is how much you. Need to make it right? So not all debt is bad. There’s strategic debt out there. It’s, and it’s really the only way to create wealth. 

So, you can even Google like Walmart Millionaires, there are thousands of people that work for Walmart, never making more than a Walmart wage. And they’re very, very wealthy. It’s not about increasing revenue, about taking on strategic debts. And then acquire assets and you don’t need capital to do that. You need a strategy. And that’s something I wish I would have known, and that’s the advice that I can Google on how debt really works or how to use that well. Wealth. You’ll find a ton. Of videos that will show you the strategy. 

This is very interesting. I Do hope my audience peaks to look into this. 

So, Dan? They say that America is the land. Of the free and the place where dreams are made. Do you agree or disagree with that? Statement and if so, why? 

I mostly agree with this. You know for sure two decades ago. And I feel very fortunate. To live in the United States. You know, I have a friend that was just sending money earlier today in Uganda. And when you look, it’s different. Planet, you know. They wake up every morning, or they’re saying my whole gold. Today’s try not to die. There are so many other elements we have to deal with that we don’t. So I feel very fortunate about that. 

And I think 20 years ago, even ten really proximity was a big, big factor. Because how do we come to America? How do we, you know, think about Ellis Island, right? All these people coming over, how do we get to? So, we can have this opportunity. And again, I feel very, very fortunate. However, with that being said, in today’s world, we live in a digital age. You can live in India or Mexico or any country you want to work in anywhere. Like I’m currently living in Florida, and I don’t do any business in Florida. My business is national or global and I just like to live here, right? So, I think it’s less of a factor. I think successful people will always find a way. 

So, whether we’re living in Europe or the US or in some countries in Africa or Asia, it doesn’t matter as much because there are a lot of opportunities that you can do remotely to create well. But I certainly think that we might have a slide. 

So, Dan, when it comes to Americans living, what do you think is the biggest hurdle that Americans face when it comes to living the American dream? And how would they be welcomed?

The biggest hurdle? I think that a lot of people again, the mindset of Americans is more, we need more of this, more sales, more leagues, more people coming to the door, more cash. And you know, there’s that’s not in the that’s not an agreement with the law of abundance, right? 

So the law of abundance is that when you can handle what you have more will be given. So let me give you an illustration. And I learned this from a really good buddy of mine, Harvey. Suppose you have a little child, say 2-3 years old. He’s taking a price. And they give them the one scoop. You know, one scoop of vanilla or one scoop of chocolate. They’re, you know, they’re small, they have two. And when you’re leaving, as they open the door, something kind of happens. The door hits somewhere, and the thing topples over on the floor. They just freak out. They’re screaming. Wow, crying. It’s a bad deal, right? And you’ll do anything to get the kid to cry in public. There are people staring. You’ll just about agree to anything. Just stop that at the moment, right? And you’re saying it’s OK. We’ll get you another one. Don’t worry about it. It’s OK, it’s OK. And then while the child is calling down, they look up and there’s a poster with the triple scoop chocolate brownie monster, whatever specialty. And she says I want that right at that point in time, you’ll probably get anything just to shut him up and get him out of the store. But why would we set them up for failure? They just proved they can’t handle one scoop. We’re going to load them up with three scoops, right? 

And so, it’s the same thing with the iPhone store owner. You know they have bins of frozen ice creams all over the place that are broken down and melting, and they’re losing product. But what are they saying? We need more customers. We need more people walking through the door. We need this. We need that right? And that’s the wrong place to look. 

So, when you can handle what you already have. When you can take care of the business you do have to satisfy the clients you do have and clean up the mess all over the floor then more will be provided. Right. So, I think that especially Americans born, that might have just more, but sometimes less is the answer. 

That’s deeply insightful. I actually agree with that. So, what are your thoughts about the inflation right now that’s happening in the country? 

I don’t like it, no. I love debt. Oh man, I’ll. Take that all day long. I don’t like inflation. So, I think as I mean, obviously we’re in hyperinflation right now and there are many factors that kind of put us there. So, I’ll cite two things regarding inflation.

#1, and when you’re in it living in a time where there’s hyperinflation, super inflation. You don’t want to have a ton of cash. In the bank because. Inflation is just eating the money, right? Telling it got buried all. My money is underground. Elements are going to get to some screen, right? 

So, you can’t have a ton of cash in the bank. You want to have four to Six months with the Bills or whatever for emergencies. But honestly, if you see a lot of cash, I think it’s not good because the tides are rising with inflation. So, what you want to do is pull your money out of the bank and invest it into assets, tangible assets. Right. Because tangible assets will ride the wave of inflation, they’ll actually increase and gain value. And then when this period of hyperinflation is over, which it will be, then you pull back out and sell, and you have the equity you have. You have an increased value for those questions. So, looking to put money into places where you can get good assets, that’s the key to riding this way and it’ll actually help you. Work in your favor. 

But the other side that I want to mention is. You know a successful person. I have a lot of friends that have a lot of money, but. they’re on the golf course and they’re like, dude, inflation, and this guy. White House and it should be this guy’s Obed. This is going on and what’s going on? They’re like, stressing out all the time. I don’t stress out about any of those things because honestly. If I can’t change those things. And I don’t want to live in the past. 

Certainly, from previous insights, I don’t want to live in the future all the time. What if? What if, what if? I just have to focus on the present. And not just being the brightest feature I can have. And being president right now, right, taking great actions right now. And then the reaction will be fitting to the action that’s going to pay me a really bright future. But since I’m not just present, I’ve pressed a lot of things that I can get upset about. I’m looking at the. News and the guy in the White House or this, or that COVID or this. I can’t control any background. I mean, I like to be informed, but I can’t control it. I can’t change, so I focus on the things that I can change. I focus on the people that I can impact. 

And I always tell people my arms look, all those external factors. Don’t affect me. And they’re just like why it should. I’m like well. I mean, I’m happy. I woke up happy. I go to bed happy. Maybe I’m doing something right. So, I think just letting go of those external factors of focusing on what is in your control will be a lot better recipe, not only for success. But for having a happy life. 

No, totally, yeah. So, Dan, over the past few years in America, there’s been a lot of deterioration in the financial sector and not just that, but also in the family unit. And just like in the government as well, do you think that we should be optimistic about the future, and if so, why and like where is America headed? 

You know, I think that again just kind of what we were speaking. I’m optimistic about the future and I’m just I might get in trouble for saying this, but I don’t care. It’s not really one of my concerns. I personally I’m not going to push my policy on it, but I personally believe. No matter whom you get in the White House or whatever, I don’t think man is capable of eradicating hunger. 75% of people in the world have enough food. I don’t think the man is capable at this point. To eradicate poverty, those are massive issues, right? 

I think we can contribute through our part. And I think we can make it better. You know, I think that there are some things that we can focus on to help others and you know, of course, make an impact. But I think that you know right now we just got to do the best we can. I think that we have a bright future, and I will say, successful people. Always figure it out, I have friends in California now. They’re talking about an exit tax till I get it to move whatever. But successful people always find a way to thrive. 

And so, I’m very optimistic about the future. I’m not saying we’ll have pivots coming up around, you know turn on a dime. Somebody tell me what time being an entrepreneur is like jumping out of an airplane. And assembling the parachute on the way down and they can feel that way. I’m very optimistic about where things are despite the turmoil and nutty stuff that we’re watching. 

So that’s like the spirit we all need, you know, to just. Be optimistic, so yeah. 

So, Dan, I looked at you, I looked at this thing called Tuesdays with Dan. How did this work that you did? Can you tell us a little bit more about that and what prompted you to do it? 

Yeah, sure. I thought, you know, I never had any aspirations to get into television. And I was doing seminars full-time, so we were pretty organized. In our own lineup, we were doing 2 cities a week, 45 weeks a year. It was really a machine. And I was doing a seminar in Orange County, California, and this guy was like, oh, my God, man, you need to be on TV. This network is for a network, and in LA, you’re not really. Do you hear that all the time? Like I’m a producer. I work for a network, and you don’t know if it’s real. This guy actually did work for the networks he worked for NBC at the time. 

And you know, I had a meeting and they wanted to do it. Like a late-night talk show. Kind of a deal. And it was an interesting proposition. I think it would have been a lot of fun. But my wife and I had found out that, you know, we were pregnant, and we didn’t want to live in LA anymore, just to raise a kid, we went. We had our sights move. And that deal would have kind of kept me there. You know, five days a week. And so it was a great opportunity and I was very appreciative, but it didn’t fit with my family plan. And I gotta follow my prayers, right? 

But it did planet seed, where and from that point forward, every great one from where I met or celebrity or whatever like that would have been a great interview. Right. So later ABC offered me a deal. They said look, we can’t start your nation right now because I was insisting on owning my own intellectual property, so I didn’t want to be a late-night talk show host, which is salaried. And they told me whom to interview, when to interview, and what to say. Like I wanted the IP. I’m going to do it. They said OK, we’ll do it. But you’re going to have to invest and build your own studio. We filmed it in front of a live audience with two other people. And we’ll air you on Tuesday nights after Jimmy Kimmel, but we can’t guarantee nationally we’ll start you in four states. And if the ratings are good enough, we’ll expand it. 

So that’s what we did. And you know, it was a great experience since I had great contacts, I was able to kind of stack the deck and get good guests right away and get good ratings. 

So, I did the show for six seasons. And it was a great season in my life. Eventually I, you know, went on to other things that I couldn’t, you know, I had to prioritize my time. But I hung in as long as I wanted what I wanted. So, a fantastic experience. We did grow to about 40 or 50 million homes. Thanks so much. 

So Dan, is there any work that you’re doing right now that you’d like us to get a glimpse into? 

That’s a good question. So. You know it’s not fully there yet, but I’ve created this credo I believe I mentioned earlier; there are some things I just don’t think a man can take on, you know, eradicate poverty, or eradicate hunger. They are massive chaos. I think that’s for a higher source.

However, there are some things we can take care of, and there are some things that we really do need to get involved with. For instance, I feel like a lot of our leaders are letting us down. I’m not going to say which sectors, but whether you want to translate that into our politicians or religious leaders, or business leaders especially are letting us down in many ways. I think it’s a free for all right now in big business and I’m in that field and it’s pretty much there are no gray areas, right? If I could talk to you about it, shame on you. It should have been vetted better like it’s just stuff. And sometimes they’ll praise these companies for being very they’re not breaking the law. We’ll praise them as being very ethical companies. And it’s such a minimal standard of life, they’re not breaking the laws of theirs. Just because something is not illegal, it doesn’t make it ethical. 

So, some of the companies that I’m involved with, we live by Credo, it’s 10 create values. And that’s what we live by. And it’s got to toe the line, or you’re asked to leave. And one of the new projects I’m working on through different proclamations of different cities. Find 10,000 companies, big or small, 10,000 companies that will sign a petition to Adopt this credo in their company to use it as the framework for their company. They don’t have to pay anything. They don’t have to do a lot different, but they’re basically saying we will live by these values and principles, and we’ll use it as the bones for our, for our business as well where and they have a little seal kind of like a Good Housekeeping seal that shows that these are people doing it right. Or that we want to promote their name and put them out there. So, we’re just starting out. I’m very excited. I think that something is attainable that reform business is certainly needed, and I think we can make a big dent in that. 

This is actually pretty easy. 

To hopefully put companies on a trajectory for long-term sustain, you know, sustainable behavior. Change as grandiose as values.

No, it’s like. It’s really amazing. Like I definitely want to know more about it. You know, so it’s pretty good. How so, Dan, how can our audience connect with you and know more, like know more, more of like what you’re doing?

Yeah, so you know. I don’t do a lot of social media, to be honest with you because. I think when a lot will think about influence, they think about social media, right? And that’s just never had to be part of my plan. So I purposely try not to do a lot of posting. I like a little anonymity and I like to do and have success, but kind of be a little under the radar these days. If you think about what’s more influential having being on the front lines with, you know, hundreds of thousands of people that have contact with you or have the ear of 200 powerful people. Right. That you have influence when this is more powerful, right? I know. Social is not really important. I do check LinkedIn. So if you hit me up. On LinkedIn, where you can go to danvegabusiness.com and it’ll help. I’m sure by email you can get a hold of me. 

Well, Dan, thank you so much for being part of this show. We really appreciate it and we would definitely want to have you back over here in the future.

Do my pleasure.

Thank you so much and well. Well, my full extraordinary Americans remember that there is always an extraordinary person within each one of us, and it’s our job to empower them and unleash them. Bye for now until next time. 

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In this podcast episode, guest Martin Saenz shares his journey from meeting his wife in 2003 to achieving financial freedom and success in various entrepreneurial ventures. Initially realizing that corporate America was not their path, Martin and his wife pursued education through Robert Kiyosaki’s books and created a roadmap for financial independence.

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